From Ellen O’Neill, Benjamin Moore Creative Director: “White is not just a design trend, it is a design essential. The popularity of white, the necessity of white, the mystique of white is quantifiable in our industry. Of the top ten best-selling Benjamin Moore colors, variants of white occupy five spots. It was inevitable that we would ultimately recognize white as our Color of the Year.” White is a versatile neutral which can be used for wall color or trim, and it can be used in any decorating style. With the vast selection of white paints available, consumers and designers are steadily learning how the undertones and nuances of white can suit any project. Here we see a prime example of how Benjamin Moore Simply White OC-117 shines as the principal color in a room.  Using Simply White for architectural features in your home means that you’ll want to also paint your trim in it as well. Kitchen cabinets, fireplaces, built-in shelving—all these features can be perfect in white. In this example, Simply White forms an accept wall against Benjamin Moore Enchanted 2070-50.